Jump insights: how to feel empowered from home

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Feeling empowered by the sustainability agenda

All of our lives have been altered by the coronavirus. We are constantly hearing in the news and the media what this might mean for our environment. Whether that is the positive impact on biodiversity resulting from lockdowns all over the world, or talk of a ‘green recovery’ and what that might mean for us as businesses, organisations, and individuals. But what does that mean for individuals who want to feel empowered to take sustainability action?

Our top tips for feeling empowered from home

Amongst all of this, it can sometimes be overwhelming to feel that our individual actions matter. Working from home has been a challenging time for everyone, and here at Jump we are providing solutions to help strengthen sustainability and wellbeing initiatives during this time. We have already explored how to keep our mental health in check whilst working from home alongside running our All Together April campaign.

This week we’re focusing on our top tips for feeling empowered to take sustainability action whilst at home!

1. Take part in digital campaigns

Our remote working set ups have taught us new ways of communicating. Many of this year’s biggest sustainability campaigns have gone digital. These can help us to feel empowered by giving platforms for action and participating through virtual communities. You could try going 30 Days Wild or take part in World Environment Day and Time For Nature!

2. Follow the impact of a campaign

At Jump, we also know that sharing success is a great way to empower people to take action. An easy way to do this is to follow the impact of a campaign and share these positive stories. This could be taking a look back at the outcomes from Earth Hour or Earth Day where an online community tackled 24 hours of action. Even further, you could download an app to share your air quality; take part in a solo clean-up or even become a citizen scientist!

3. Pledge a sustainable habit at home

As engagement experts, we know that encouraging small changes in our behaviour can add up to a big difference. This could be a great time to pledge a sustainable habit at home. That could be thinking about your water footprint, energy efficiency, reducing waste, or opting for plant-based meals. Did you also know that running your bath one inch lower can save an average of 5 litres of water?

4. Make time for reflection

Although this is an uncertain time that we are all living through, there are some great opportunities to make a positive behaviour change! Take some time to reflect for yourself. Whether that’s being mindful on a walk or over a cup of tea. Ask questions and discuss with colleagues, friends and family how you might best support one another to feel empowered from home during this time.

What next?

Find out more about Jump and the ways in which we can empower your people through sustainability and wellbeing initiatives. Head over to our website now or check out one of our case studies.

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Bethany Fruen

Head of Communications

Bethany Fruen

Since joining Jump fresh out of university back in 2013 I’ve seen many changes in the way we communicate – both as a company and more widely within the sustainability industry. The current shift of sustainability to the mainstream is accelerating at a pace and it’s exciting to be part of this step change.  The insight I get from individual participants in our client programmes is invaluable as it helps me figure out the best way to get our messages across.

My team and I use digital communications to recognise individual and team success, providing information in a fun, meaningful way that encourages people to take action. It’s about creating a feedback loop where people see that their actions are having an impact and this is very powerful in creating positive change within an organisation.


Graham Simmonds

Chief Executive

Graham Simmonds

As CEO of Jump I lead a talented team of professionals committed to sustainability and wellness.  For much of my 35 year career I’ve been immersed in environmental issues, particularly how to engage people in practical action.  Previously I built Trees for Cities from start-up to a global, award-winning charity as its founding chief executive, and I loved developing new initiatives such as The Edible Playground and the Million Trees Campaign.  

In 2011 I set up Jump as I felt organisations large and small want to motivate action amongst their people around wellbeing and the planet, and a professional team dedicated to this purpose would help them accelerate their journey.  I’m also proud to chair the Reward Gateway Foundation which supports organisations and projects that address inequality and disadvantage, with the ultimate mission of making the world a better, fairer, safer and more equal place to work.