Bringing sustainability and wellness to life #JumpSeminar2019

jump behaviour change seminar 2019

In May we held our behaviour change seminar, where we were joined by delegates from a wide range of sectors. We discussed the theme ‘bringing sustainability and wellness to life’.

The Jump Insight Seminar 2019 brought together key public, University and private sector experts

Our speakers came together to share insight on techniques for engaging and motivating people. To kick the behaviour change seminar off, our live poll showed that 32% of attendees thought that reducing plastic use was their biggest target. Not surprising if you’ve consider 2018’s ‘plastics moment’!

Keynote speaker: Claire Igoe, Manchester University NHS Foundation Trust

Claire, from Manchester University NHS Foundation Trust, did a great job of setting the scene. Her eagerness and drive to make a difference at the trust certainly came across! As one of our most recent organisations to introduce a Jump engagement programme, Claire shared how their Green Rewards programme has helped MFT ‘green healthcare in Manchester’.

Claire Igoe, Manchester NHS Foundation trust speaking at Jump behaviour change seminar

We hosted two panel sessions around engagement strategies for driving sustainable behaviour change. The first panel covered ‘communicating the sustainability message’. Speakers on this panel included Emerald, William Joseph and the University of Bristol. The second session explored ‘building a motivated community’. Here, the University of Chichester, Mace Group, Barclays and the London Borough of Camden shared their insight.

Then it was onto some eager Q&As. Our favourite query from the audience was “which is more sustainable for drying your hands, paper towels or electric dryers?” We then moved on upstairs for drinks, nibbles and of course – some networking!

The event was a huge success, so thank you to everyone who joined us on the day – we look forward to our next one!

If you’d like to learn more about how we help our clients drive behaviour change within their organisations, then take a look at our Case Studies.

Our solutions

Request a 15-minute demo

Find out how Jump can boost engagement within your organisation.

Bethany Fruen

Head of Communications

Bethany Fruen

Since joining Jump fresh out of university back in 2013 I’ve seen many changes in the way we communicate – both as a company and more widely within the sustainability industry. The current shift of sustainability to the mainstream is accelerating at a pace and it’s exciting to be part of this step change.  The insight I get from individual participants in our client programmes is invaluable as it helps me figure out the best way to get our messages across.

My team and I use digital communications to recognise individual and team success, providing information in a fun, meaningful way that encourages people to take action. It’s about creating a feedback loop where people see that their actions are having an impact and this is very powerful in creating positive change within an organisation.


Lawrence Mitchell

Change Management

Lawrence Mitchell

I am Chief Customer Officer of SumoSalad, former Chief Marketing Officer at RELX: Risk & Analytics and Founder of RAW Energy. Having worked in publishing for 20 years, living through the first phases of the digital revolution, I’m used to disruption, uncertainty and transformation. But through all of this, my belief in putting the customer at the heart of an organisation by leveraging data analytics has helped multiple brands innovate, evolve and transform. 

I’m a huge advocate for promoting wellness in the workplace which is central to our Jump mission, and created the award-winning RBI Living Well programme. Through my RAW Energy platform, I support business and community leaders to be more resilient, more authentic and more focused on wellbeing.  A regular contributor to marketing, customer experience and wellness forums, I’ve written three books including Success without Stress: How to Prevent Burnout and Build Resilience for Optimal Health & Performance. 

Mark Lance

Finance & Company Secretary

Mark Lance

I helped Graham set up Jump in 2011 and it’s great to be involved in such a dynamic, growing business where I can apply my specialism in corporate compliance to ensure we are meeting our statutory and financial obligations.  I am an associate of the Association of International Accountants (for whom I also act as a quality advisor) and a fellow of the Institute of Chartered Secretaries & Administrators. 

Alongside Jump, I’m a director of Cornhill Group, a corporate service business in London advising the boards of businesses in a wide variety of sectors including shipping, energy, media and aviation, and I’m also a director of a global energy trader. 

Rob Metcalfe

PR & Marketing

Rob Metcalfe

Alongside Jump, I’ve been helping clients get their message across for over 30 years,
most recently as chief executive of Richmond & Towers, the longest
established public relations consultancy in the UK.  A Chartered Marketer,
I’m increasingly helping clients frame their message around sustainability,
particularly in food, waste and energy. The Guardian once described me as being
the “evil genius who got us all hooked on avocados”, a claim I don’t deny.

Since helping Graham get Jump set up in 2011 I’ve enjoyed communicating about a
subject where there is a great willingness among companies and individuals to
do the right thing,  but understanding what practical action to take isn’t
always obvious. 

Graham Simmonds

Chief Executive

Graham Simmonds

As CEO of Jump I lead a talented team of professionals committed to sustainability and wellness.  For much of my 35 year career I’ve been immersed in environmental issues, particularly how to engage people in practical action.  Previously I built Trees for Cities from start-up to a global, award-winning charity as its founding chief executive, and I loved developing new initiatives such as The Edible Playground and the Million Trees Campaign.  

In 2011 I set up Jump as I felt organisations large and small want to motivate action amongst their people around wellbeing and the planet, and a professional team dedicated to this purpose would help them accelerate their journey.  I’m also proud to chair the Reward Gateway Foundation which supports organisations and projects that address inequality and disadvantage, with the ultimate mission of making the world a better, fairer, safer and more equal place to work.