In his regular business development update, this month Robin Farwell talks about the importance of using special dates and events to drive engagement.
Jump isn’t a one-off stunt or event; rather it’s a structured employee engagement and reward programme that builds participation on an ongoing basis. However, themed weeks can be great at driving even better engagement. As part of the programme we work with clients to make the most of national calendar dates, with two important weeks coming up soon:
- Walk to Work Week from 12th – 16th May, co-ordinated by the charity Living Streets.
- Volunteers’ Week from 1st – 7th June, co-ordinated by the charity NCVO.
These weeks are a good hook to build engagement and it’s great to see our clients using the Jump platform to offer double Green Points during these weeks, as well as competitions themed around volunteering and walking. Copper Consultancy was one of the first companies to adopt JUMP and John Twitchen, Copper’s Executive Director, comments:
“At Copper we recognise that activities like walking to work have a positive environmental impact as well as making for a healthier lifestyle and we will be offering double Green Points during Walk to Work Week. We work closely with our clients to ensure good community relations around major infrastructure projects and I’m delighted so many in the team give up their own time to volunteer in their local community – it therefore makes perfect sense for us to offer double Green Points as well during NCVO’s Volunteer’s Week in June.”
Walking to Work and Volunteering are just two of the modules available through JUMP. We now have 12 modules to choose from, ranging from Stress Management to Energy Saving, and each one can be customised to meet individual needs.
For more information on our employee engagement scheme, Jump Healthy Planet: Healthy Team, please visit www.teamjump.co.uk
Please contact Robin in order to request a brochure with further information or to arrange a telephone interview demonstrating how the scheme is working for one of our current clients.